Sales Analytics
Sales and Operational Analytics
- Sales force Optimization: Jasper Colin Research improves the efficiency and productivity of your global sales force through our analytics and optimization methodology. We provide you with a holistic view of all business drivers including the salesforce, then deep dive to optimize your salesforce structure, alignment, programs at the territory, district and market-level in an on-demand manner.
- Sales Targeting and Segmentation: Jasper Colin Research uses analytics to identify and target the right customer as well as microsegments, thereby helping your clients to increase their sales, traffic, and retention. We help you in targeting your customers based on four different ways namely demographics, physiographic, geographic, and behavioral.
- Sales Call Planning: Jasper Colin Research helps you to nail the sales calls by analyzing the customer profiles in a detailed manner. We will help you to focus on the best targets, provide you with the best resource allocation strategy and proper coverage levels.
- Territory Alignment: Jasper Colin Research helps you to optimize the alignment of your salesforce to target territory to increase your sales by providing in-depth insights through our analytics platforms. We help you with the identification of performance gaps so that we can make incremental changes.
- Sales funnel analytics: Jasper Colin Research provides analytics about the prospect who has scrolled through your website so that it can result in a conversion. We provide you with detailed insights of all the series of events leading towards a sale.
Sales Analysis and Forecasting
- Sales Forecast: Jasper Colin Research builds an advanced analytics model to provide you with accurate sales forecasting. These forecasts typically updated monthly or quarterly and provide national & regional projections.
- Revenue Forecast: Jasper Colin Research analyzes your historical company’s revenue and provides you with detailed forecasting. We consider some parameters such as sales, production volumes, among other micro and macroeconomic indicators.
- Demand Forecast: Jasper Colin Research uses advanced analytics to analyze the demand for your product shortly. We use various analytical techniques such as time-series, multiple linear regression for analyzing the demand for your product. We consider various micro and macro-economic indicators
Salesforce Effectiveness
- Sales Force KPI and metrics: Jasper Colin Research provides you with advanced data visualization so that you can measure your key salesforce KPI and metrics such as lead response time, an opportunity to win-ratio, rate of follow up contact, social media usage, among others.
- Sales Force Productivity: Jasper Colin Research provides you with important insights about time spent by sales representatives, customer interaction with sales reps and key factors impacting the sales performance.
- Incentive Compensation and Planning: Jasper Colin Research uses analytics to provide you with detailed insights about your sales, customers, and territory through interactive data visualization so that you can make informed decisions about your company.