26 Apr 2024 | Retail & CPG | research series
You Can't Buy Happiness, But You Can Buy Crave
Healthy snacks often lack taste, right?
A major F&B company faced the same challenge. They knew they needed healthier options, but how could they keep their indulgent taste?
We unlocked the secret to guilt-free indulgence!
Our research uncovered surprising consumer preferences that led to a 25% sales increase with new product lines.
Check the post below to discover:
- The consumer insights that cracked the healthy & yummy snack code
- How they leveraged research to launch THRIVING new product lines
This could be the recipe for your brand's success too.