Banking apps have become increasingly popular among consumers in recent years, as they provide a convenient and secure way to manage finances on-the-go. User preferences for these apps vary, but some common features that are highly sought after include easy-to-use interfaces, quick access to account information, the ability to make mobile deposits, and real-time transaction alerts. Additionally, users often prioritize security features such as multi-factor authentication and biometric login options, as well as the ability to lock or freeze their accounts in the event of fraud or suspicious activity.