25 Apr 2024 | TMT | research series
Game Over? Not This Time- Reviving Stagnant Gaming PC Brand
A leading PC manufacturer's gaming sales were stuck on repeat.
Their challenge?
Find NEW customers beyond hardcore gamers.
But how did they identify NEW customer segments and revive growth?
Our data-driven approach uncovered hidden opportunities beyond the typical gamer.
Check the post below to discover:
- Surprising customer segments like content creators & casual gamers
- The segmentation strategy that unlocked a 15% market share increase!
This could be a game-changer for your brand too.