The choice of data streams depends on your specific research goals, industry, and the insights you want to uncover. For example, if you’re conducting a product development study, purchase behavior and social media data might be more relevant for understanding customer preferences and trends. If you're exploring brand perception or reputation, social media engagement and media engagement data would be more valuable. We assess your objectives and select the most relevant data sources to complement your primary research, ensuring we provide the most accurate and actionable insights possible.