
The Zero Click Era has arrived. The 3-click rule of the 2010s is now a thing of the past—AI is revolutionizing user experience, making interactions effortless, intuitive, and instant. In this new landscape, where actions happen before a click is even needed, businesses must evolve or be left behind.
Jasper Colin takes the lead with the Zero Click Insight Series, leveraging its cutting-edge Product Zenith Suite and User Experience Research Capabilities to decode the profound impact of this transformation across industries. We kick off with Gaming, a dynamic industry that transcends age and demographics.
Join us as Kelly Clasen, Associate Director, Global Brand Marketing, Ubisoft, dives into the world of zero-click experiences—how they are reshaping player engagement, redefining immersion, and transforming the way games are played and experienced.
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