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$100M Mistake: And We Fixed It
A cutting-edge technology company had developed a groundbreaking innovation that disrupted the status quo, offering a product with the potential to revolutionize its industry. However, despite the product’s technological advancements and unique features, the company faced a critical challenge: determining the optimal pricing strategy. The goal was to strike the right balance between market penetration, consumer adoption, and long-term profitability.
Nov 21, 2024

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